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A lot of work goes into setting up a blog, and in order for it to be successful you have to effectively plan and organize your blog posts. Blogging isn’t as simple as just writing something and then hitting publish. There is a lot of behind the scenes work to writing that stellar blog post.
The first step to planning and organizing a blog post? Generating a great post idea through brainstorming.
Brainstorm great post ideas.
Brainstorming is creating ideas and forcing them out of your brain. No matter what ideas enter your head while you are brainstorming, write them down.
You may not use all of the ideas that you brainstorm, but all ideas can point you in the write 😉 direction.
Lately when I brainstorm, I get a giant pice of newsprint, giant paper seems to equal a giant amount of ideas. My brain needs lots of clean space to write and generate blogging ideas.
Figure out how your brain works, and accommodate it to get the most out of your brainstorms. Perhaps you need to create a graphic organizer, or you need to draw pictures to really pull those million dollar ideas out of your head and onto the paper.
Put systems into place.
Systems are a way to actually duplicate yourself. Once you have a system in place, they kind of work themselves. Now, no one is going to do your work for you unless you hire an assistant, but if you have a great system, once you can hire an assistant, all they have to do is follow along with your system!
Create a master task list.
A master task is a system that will list generically list all the tasks that you need to do each week to produce your blog posts.
This blog is new for me, and I was kind of stumbling along (rightfully so I might add) because there is so much to do! The sheer volume of tasks was quite daunting. I’m a super organized person, but I wasn’t sure what to do until I played around blogging for a bit.
I not only needed to decide what I would be posting, but what I was going to write, research, photograph, edit, design, optimize, and promote.
I went in and created a master task list that I could follow each day that would result in my blog posts being completed in every area by the time they were scheduled to go live. With the master task list, I batched my tasks to up my productivity.
Effectively planning and organizing your blog posts is easy when you batch your tasks.
Batching tasks is when you do all of like tasks together, saving you time, effort, and energy.
When you are constantly switching gears, you lose valuable time and creativity. If you stay in one gear by doing the same thing by batching your tasks, you will be more productive and get more things done.
My Master Task List has my tasks batched like this:
Monday: All my brainstorming for content, design, and art get done on Mondays. I also publish the blog post from the previous week. This post was actually brainstormed last Monday!
Tuesday: I write the blog post, newsletter, and any other writing projects such as content upgrades that I brainstormed on Monday.
Wednesday: I work on my creative things like physical artwork and digital artwork. I paint from ideas that were brainstormed on Monday. This is my favorite day of all.
Thursday: I style and shoot images for my blog posts, Pinterest, Instagram, and of my artwork. I have a lot to learn about photography, but one thing at a time. 😉
Friday: I edit and optimize all of my work from earlier in the week, as well as my photos for different platforms.
Saturday: Do something fun with the family day!
Sunday: I spend time planning the next week and scheduling content.
I’m on track to ramp up my blog posts to once per week, so this master task list is perfect right now to acclimate to my new schedule and work out any kinks.
My goal is to publish blog posts three times a week. I have so much to learn and I am not going to put all of my effort into cranking out content at this moment. My master task list will work exactly the same, it will just be brainstorming three blog posts on my brainstorming day and I can even work ahead.
You can plan and organize your blog post in MS Word or some similar program.
I like to write and plan my posts out in Word or Pages. This helps with the process because you can use these programs even when you don’t have an internet connection. I commute 3,000 miles to go to work ✈️ and I get to use this time to write with or without a wifi signal.
Print out the rough draft of your blog post, edit and mark it up in pen or pencil.
When you have a hard copy of a document you can more easily see your mistakes and use a pen or pencil to mark out mistakes, rearrange paragraphs, and change-up your headings and subheadings.
For me, there is a something missing if I don’t do the physical act of writing. I can type sure, but the quality will be better and the creativity flows more easily if I can write on paper.
Of course I don’t write the whole blog post on paper, typing is much faster, I just want to mark up the hard copy, draw arrows, put lines through things I don’t like, rearranging to make things work.
Plan and organize your blog posts using a paper planner.
Planners make such a huge difference in organization! I’ve always loved using planners, ever since I was a little girl.
The type of planner you use is really personal preference. There are so many types, the possibilities are endless. My Filofax recently met it’s untimely death, (lets *pause* for a moment of silence in her honor) but I found that Michaels has Recollections Planners for a really reasonable price. They have been offering 60% off coupons lately, and the planners are so inexpensive they put the Filofax prices to shame.
Planner tip: Write your post titles on a post it, so you don’t have to write in your planner before you have decided exactly what post you want to publish on which day. If you want to move your blog posts around, you can simply peel up the post it and move it to a different day.
If you already use a planner for day-to-day use, use a separate Planner for Business.
I find it most organized for the blog when I don’t mix business planning and personal planning.
Currently I am using a Month at a Glance and a week on two pages. For my personal use, this is more than enough space, however, for blogging it is a tight squeeze. As I add more to the business, I will be moving to a day on a page, or a day on two pages.
I’m so close to planner peace, I can practically taste it. 📖
By having a complete planner dedicated to blogging, you can keep everything in one place, completely organized and easy to follow and find.
Digital Planner VS Paper Planner
Anyone who knows me, knows that I love paper planners. I am always preaching about writing things down. One thing I have to say though, I love to use digital planners as well. I put things into my calendar on my iPhone, and I schedule reminders for important events, they pop up on my phone, iPad and laptop, it all works together to keep me organized.
Create a posting schedule.
Pick which days you would like to post, and stick to it. This is where I am just starting now. I had not yet gotten to the point of choosing when to post. If you are just starting your blog, it’s not a problem if your posting is sporadic when you are not yet ready to start building your community.
There is too much to do to get all of it done when starting your blog, with all of the things you need to do it can all feel overwhelming. A posting schedule will help you get your posts publishing in a timely manner and help you stay on track planning and organizing your blog posts.
Use an Editorial Calendar
I’m not going into any depth right now writing about this tool, but I don’t want to NOT mention it, because having an editorial calendar is so important for planning and organizing your blog posts.
An editorial calendar will take your blog planning and organizing to another level, planning your editorial year in advance, and breaking it down from there. Once I have my editorial calendar nailed down, I will do a comprehensive blog post on the topic.
Use a Blog Post Cheat Sheet
I created a free blog post cheat sheet just for the Plan Blog Repeat readers! The Blog Post Template cheat sheet is a useful way to organize your blog posts. Not only does it help you to make your blog post more reader friendly, but also friendly for search engines. It even has a super secret Pinterest hack to help you put more images into your post that are hidden except when they are on Pinterest.
Just fill in your name and email address below to grab this awesome freebie.